New Age Media
New Age Media is the largest advertising sales house in the Central European region in multi-screen cinemas. The company was founded in 2002 on the initiative of people who share a passion for cinema and marketing communication, for whom cinema is a place of entertainment, and at the same time an important advertising medium. NAM belongs to the Cinema City Capital Group.
Currently, New Age Media is an undisputed leader on the cinema advertising market in the Central Europe region. Through its offices in Poland, the Czech Republic, Romania, Bulgaria and Slovakia and Hungary, it coordinates advertising activities in over 100 Cinema City multiplexes and 10 IMAX cinemas. In Poland, NAM offers advertising time and space in 35 Cinema City cinemas, including 6 Verva 4DX rooms and 6 BNP Paribas IMAX cinemas, which is "on-screen" communication on 378 screens.
In the Media Marketing Poland Report in 2019, New Age Media was recognized as the best cinema advertising office in Poland.
- Czech Republic
Advertising in numbers
The coverage of New Age Media is 104 multiplexes104
Planning an international campaign, the spot can be presented on over 1,000 screens1000
New Age Media operates on 6 markets in Poland, Romania, Bulgaria, the Czech Republic, Slovakia and Hungary6
This year NAM gets highest award in cinema category# 1
Vice President of Cinema Advertising New Age Media – Cinema City Group – CineWorld Group Poland-Hungary-Romania-Czech-Slovakia-Bulgaria
History of NAM
W Warszawie zostaje uruchomiony pierwszy w Polsce multipleks Cinema City Sadyba Best Mall wraz z pierwszym w Polsce kinem IMAX, które wyposażone jest w największy ekran projekcyjny w Europie oraz unikalną technologię projekcji.
Bianka Pawlewska and Michał Zieliński set up a cinema advertising house under the name of New Age Media. The company is part of the Cinema City Group owned by Mooky Grandinger. The company's task is to sell advertising time and space in the expanding Cinema City multiplex cinema network and in IMAX cinemas in Central and Eastern Europe.
In 2007, NAM offices are established in Hungary, Budapest and Romania, in Bucharest.
In 2008, the NAM office was opened in the Czech city of Prague.
In 2010, the NAM office in Slovakia was opened in Bratislava.
2012 is the opening of the NAM office in Bulgaria in Sofia.
Cinema City introduces new projection technology to Poland. The first partner of this technology in Poland is the Skoda brand. The first advertising spots in Poland are also created in this format.
In December 2015, Cinema City launched the UNLIMITED card - the first subscription program offering its, watching an unlimited number of 2D movies per mode, monthly advice
In October 2017 Cinema City Wroclavia was opened with rooms equipped with Dolby Atmos, expanded VIP area, 4DX room and IMAX cinema.
In the Warsaw Cinema City cinema, in Galeria Mokotow, viewers have the chance to watch films and commercials in the ScreenX room - with a 270-degree format.
NAM has presented a new logo. The movie clapper fits in with our strategy of loving cinema.