News #16/2021


Movie premieres only on the big screen

Recent reports from the Disney label, as well as Scarlett Johansson's high-profile lawsuit (explained below), show that a film distribution model that gives theaters priority is a desirable and profitable form.

Therefore, by the end of the year, all Disney films will be seen on the big screen first. Disney has announced that it is ending simultaneous distribution of films in theaters and on the Disney+ platform. The decision is dictated by the results of the latest box office hits of the studio, which are based on cinema distribution. The exclusivity for theaters will last up to a month and a half.

Filmmakers who rely on the exclusivity of big screen movie premieres include Scarlett Johansson. The Disney studio's decision to make the movie "Black Widow" available on Disney+ at the same time it hit theaters caused a legal battle for the actress. Scarlett Johansson played the role of the Marvel superheroine in the film. According to the star's attorneys, the contract was broken when the studio decided to release the film in theaters and on the platform at the same time, which was expected to have a negative impact on ticket sales.




The feast of Polish cinema, i.e. the Polish Film Festival in Gdynia, is behind us, and a month of amazing cinema experiences lies ahead.

The most awaited premieres of this year and even 2020 will appear on the big screen. They include multi-million dollar foreign productions ("James Bond. No Time To Die" and "Diuna") as well as important Polish films, which are already stirring up a lot of emotions ("The Wedding", "My Wonderful Life"). As many as 42 film premieres are planned for October. There will be plenty to choose from.😊See you at the cinema!